Why We Ask for Your COGs (Cost of Goods Sold)

To help us deliver the best results on Amazon, we ask for the COGs of your products. Here’s our template to download, and why it matters below!

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1. Profit Over Revenue

• Without COGs, we can only optimise for sales.
• With COGs, we can optimise for profit, making sure every £ you spend works harder.

2. Smarter Ad & Pricing Decisions

• Helps us set ad targets that protect margins.
• Ensures discounts, vouchers, and deals don’t eat into profits.

3. Clearer Forecasting

• Lets us build realistic growth plans.
• Helps prioritise which products are best to scale or launch in new markets.

4. Fast Problem-Solving

• Rising Amazon fees? Increased shipping costs?
• With COGs, we can quickly show the impact and adapt strategy before it hurts.

5. A True Partnership

• We don’t just want to grow sales, we want to grow your bottom line.
• Sharing COGs gives us full visibility to act like an extension of your team.

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In short: Sharing your COGs = more accurate strategies, better decisions, and ultimately more profit.

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Download our template here and send back to us! 

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